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A rainbow and sparkles wrapping through New York City.

Why positive news doesn’t sell: the primitive truth

Why positive news doesn’t sell is not just a clickbait joke. It points to a predictable pattern: headlines dripping with joy often get fewer clicks than headlines that frighten or alarm. That happens for reasons both human and technical. This article will explain the science behind the bias, show how newsrooms and platforms feed it, […]

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A top view illustration of a brain. Half blue (positive thoughts), half red (negative thoughts).

Stop Taking the Easy Way Out: Train Your Brain for Positivity

The other day, in the middle of a spiral of thoughts, I suddenly told myself: stop don’t take the easy way out. And weirdly enough… it helped. Maybe this can work for you, too. Here’s what I mean: it’s easy for the brain to be negative. There’s something in the wiring. There’s something about the […]

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The Truth About Hippies and Consumer Culture

Some people still toss around the word “hippie” like it is a sneer. The implication is that if you care about peace, love, equality, or nature, you must be soft, naive, or stuck in some nostalgia. But if you lean in, you see something poetic… What exactly are they mocking? The 1960s and 70s hippie […]

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